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Firewire - SEO & Google Ads Agency

Firewire - SEO & Google Ads Agency

5.0(37 reviews)See reviews ↓·Newcastle

About the company

Firewire is a Newcastle-based SEO and Google Ads agency founded in 2017 by Brogan Renshaw. The agency has operated for eight years and employs eight senior specialists, whose average specialist experience is 10 years. Its main services are SEO, Google Ads, and GEO, run as one engine. The agency's methodology is called Earned Presence, and it uses a custom in-house reporting dashboard called Marko. Firewire deploys 51 Claude Code agents across keyword research, schema validation, content QA, and competitor monitoring.

Client Hobbies Direct achieved 96% paid revenue growth year-over-year with integrated SEO and Ads. The team includes Shōnavee Simpson-Anderson, Head of Community & Field Marketing, who joined in 2019; Ashley Urquhart, Head of Content, who joined in 2021; and Madeleine Turner, Digital Marketing Executive, who joined in February 2026. Firewire co-founded Edge of Search, Australia's only dedicated search and AI search conference.

What customers say

Based on genuine customer reviews

Newcastle West is where this agency's clients describe receiving hands-on help with search engine optimisation, paid search campaigns, website overhauls and social media promotion for a book launch. Named repeatedly across accounts is Brogan, whose professionalism, prompt responses and knack for explaining technical matters in plain language earn consistent praise. Several accounts note that he tailors recommendations to what a business actually needs and can afford rather than locking clients into unnecessary services. Improved rankings and campaigns that generated genuine attention sit among the results described, alongside advice shaped around each client's goals.

An aspect raised across a number of reviews is punctuality and transparent communication, with clients valuing availability and a structured approach that banks quick wins before pursuing longer-term improvements. Taking over website maintenance and advertising management is another task customers describe handing across with confidence. Owners of small businesses feature prominently among those who sought guidance during launches and growth phases, trusting the counsel they received on rankings and paid campaigns, and the theme of dependable, knowledgeable support runs through the feedback. The account of a business rescued from poor search visibility closes the range of work described here.

Advertising agencyMarketing agencyMarketing consultant

Reviews

Reviews are taken from publicly available sources.

DS
Daniel Skinner29 April 2025

We’ve been working with Firewire Digital for Google Ads management and SEO, and the experience has been nothing short of exceptional. Brogan has been professional, transparent, and incredibly knowledgeable from day one. He took the time to understand our business goals and created a tailored strategy that quickly delivered results. If you're looking for someone who genuinely knows their stuff and delivers real results, I highly recommend Brogan and the team at Firewire Digital.

GA
Grant and Louise Burr17 April 2024

Firewire have been an incredible support during the launch of my small business recently! Their SEO and Google Ads technical expertise has been wonderful and I trust their advice implicitly. I know I’m in safe hands. Highly recommended!

MA
Ms A22 January 2024

I recently approached Brogan about our poor ranking on Google without much idea of what to expect or how much impact he could provide. From the start he was friendly, prompt and professional. He didn’t try to lock me into to what we didn’t need or couldn’t afford. The improvements and advice have rocketed us the rankings and we are delighted with the result. I have no hesitation in recommending Brogan!

AW
Andrew W28 November 2023

The Firewire Digital team provide a fantastic SEO service from start to finish. I relocated from Sydney and was looking for a new digital marketing service locally for my new business. I was recommend Firewire when I inquired with other local business owners about the best place for SEO in Newcastle. Brogan went above and beyond to help me and the results speak for themself. I recommend Firewire Digital unreservedly.

JJ
Julia Jenkins13 October 2023

We have been working Brogan at FireWire and have finally found someone who really cares and knows his stuff. After trying lots of different services we know how valuable it is to finally find the right person. Our google ads have been working so well, that we are now getting so many inquiries and bookings from customers we have never reached before. Our SEO has gone next level. If you are looking to improve your business, look no further! Highly recommended!!

EJ
Edmund Jenkins13 October 2023

Brogan has been such a massive help to our business, we wouldn’t know what to do without him now. Our SEO and natural google search results have improved dramatically and we generate more clicks than ever before. He also set up and implemented a google ad campaign that has taken our business into the next level, and we are seeing new bookings coming in that we never had before. Can very highly recommend!!!

KJ
Kaitlyn Johnson21 September 2023

We engaged Brogan from Firewall Digital to consult on a challenging cross-domain tracking issue in a client account. Brogan shared not only his in-depth knowledge but also a calm and confident demeanour that gave us both a resolution and great confidence in his advice. His promptness combined with his expertise made the whole process smoother than we could have hoped for. I can't recommend Brogan and Firewall Digital enough and look forward to working with him again.

Digital marketing agencies in Newcastle compared

Ordered by rating, weighted by the number of reviews — businesses with only a handful of reviews do not jump to the top automatically. 9 businesses in this category in Newcastle are compared.

RankProviderRatingReviewsOpen Sat.
1Gorilla 360★ 5,0134No
2Redback Solutions★ 5,073No
3Naked Digital★ 5,071No
4Black Lion Digital★ 5,057No
5Firewire - SEO & Google Ads Agency (this page)★ 5,037No
Contact
Working hours
Monday09:00–17:00
Tuesday09:00–17:00
Wednesday09:00–17:00
Thursday09:00–17:00
Friday09:00–17:00
SaturdayClosed
SundayClosed