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POA

POA

5.0(41 reviews)See reviews ↓·Townsville

About the company

POA is an advertising agency based in Townsville, founded over 40 years ago by Phil James. The company operates more than 2,000 outdoor advertising locations. Its billboard designs have been awarded by the Queensland Multi Media Awards. POA provides end-to-end service including graphic design, construction, and maintenance in-house. It uses Broadsign for digital scheduling and performance reports. Static billboards are inspected twice a year. Digital billboards have a standard 10-second display time, with 20 and 25-second options, and can go live within a week of booking.

Static billboards require 6 weeks for in-house development, production, and installation, reducible to 3 weeks if artwork is ready. POA has an in-house team of graphic designers and works with award-winning copywriters. Its service area includes Queensland, with a focus on regional areas. Services include billboard advertising, digital billboards, classic highway billboards, inner city billboards, airport billboards, extensions, design, maintenance, reflective skin, production, and signage.

What customers say

Based on genuine customer reviews

POA is an advertising agency in Townsville whose clients consistently describe the team as professional, dependable and easy to deal with. Reviewers repeatedly praise the agency's outdoor and billboard work, noting that campaigns have lifted brand recognition and drawn new enquiries through the door. Accounts of the process from the initial conversation to installation describe it as smooth, with fair pricing and clear communication at each step.

A recurring theme is the attentiveness of named staff, among them Leah, Frank, Sharna, Jane, Mitch and Ric, who are credited with checking in regularly, suggesting suitable sites and assets, and alerting clients to fresh opportunities. Businesses in real estate and residential building explain that billboard placements reached audiences that digital channels can miss, producing stronger visibility and recognition across the surrounding region, including the Darling Downs and North Queensland.

Clients also mention quick responses that removed the need for follow-up, updates delivered without prompting, and a willingness to understand each business and its objectives before proposing a strategy. The outdoor advertising campaigns, covering everything from selecting structures to ongoing account management, are the thread running through the feedback, with one customer describing how the boards helped rebuild trade after a fire damaged their premises.

POA — Customer photo
POA — Customer photo

Reviews

Reviews are taken from publicly available sources.

KL
Kim Love26 August 2026

We’ve had a great experience working with POA and have been advertising GKC Shed Erectors with them for several years. Billboards are our only form of advertising and they work extremely well for our business. We currently have three billboards positioned on the main roads into Townsville, giving GKC Shed Erectors great exposure to both local and regional customers travelling into town. We chose billboard advertising because the majority of our customers are on the road every day, so it made sense to put our business where people are going to see it. The team at POA have always been easy to deal with, professional and helpful, and we’re very happy with the exposure our billboards continue to provide.

NH
Nimai Hawkins21 August 2026

POA assisted us in securing a great deal on sites in prime locations in Townsville along key arterial routes and focal points like the airport, the kind of positions that rarely come up. The team have been fantastic to deal with: responsive, commercially sharp, and genuinely invested in finding us the right sites rather than simply the available ones. Since going live with OOH signage, we've seen a clear lift in brand awareness and the boards continue to do a lot of heavy lifting for us. We'd recommend POA to anyone considering outdoor.

AB
Aimee Bauer21 August 2026

We had two billboards put up by POA earlier this year and the service has been absolutely amazing! Sharna is amazing and is always checking in to see how the boards are doing and how the business is going. The boards have helped us reach out to so many new customers and brought some amazing opportunities for us. This is exactly what we needed after the fire that damaged our business February this year.

HB
Heather Berry20 August 2026

I have no hesitation in rating POA with 5 stars. They have been amazing from the first phone call until after the installation of my billboards. Their response time was very fast, their service was very personable and friendly. Their communication was fantastic and I never had to follow them up, I received update emails and was introduced to all aspects of their team. I will not hesitate to recommend POA if you are thinking about advertising.

NW
Nick Wright18 August 2026

We have used POA for advertising our business in the Mackay region. Sharna has been professional, responsive, and easy to work with throughout the process. She is awesome! The billboard provides strong visibility and has been an effective way of increasing awareness of our business. We are very happy with the service and would have no hesitation in recommending POA to other businesses looking for effective outdoor advertising.

AH
Albi Homann14 August 2026

Ric from POA was fantastic to deal with. He helped us find the right signs for us and our business and keeps us up to date with opportunities for new signs that we may be interested in. We would recommend Ric and POA for anyone looking at a marketing plan for their business.

HC
Hamish Carter14 August 2026

We’ve had a fantastic experience working with Paradise Outdoor Advertising. Their team is professional, reliable and genuinely easy to deal with, and they’ve been a extremely effective in helping us get our events and campaigns in front of the people of the Darling Downs The quality and visibility of their digital billboards is excellent, and they’ve consistently delivered on what they promise. Communication is always straightforward, and they’re happy to work with us to find the right solution for our campaigns. Highly recommend POA to any business looking for an effective, professional outdoor advertising partner.

Advertising agencies in Townsville compared

Ordered by rating, weighted by the number of reviews — businesses with only a handful of reviews do not jump to the top automatically. 3 businesses in this category in Townsville are compared.

RankProviderRatingReviewsOpen Sat.
1POA (this page)★ 5,041No
2Australia Advertising★ 5,018Yes
3TOWNSVILLE ADVERTISING★ 5,04No
Contact
+61747584600www.poa.com.au221 Sturt St, Townsville City QLD 4810
Working hours
Monday08:00–17:00
Tuesday08:00–17:00
Wednesday08:00–17:00
Thursday08:00–17:00
Friday08:00–16:00
SaturdayClosed
SundayClosed