True Sydney

True is a digital marketing agency based in Sydney. The agency has been in business for more than twelve years, and Eric Stephens is its CEO. Its services include digital media strategy, planning and buying, SEO, search, social, programmatic, creative advertising and content. True has worked with brands including Hydralyte, Luna Park, The Color Run and Petbarn. Its alignment with the United Nations Global Goals for Sustainable Development has resulted in over 5,000 real world impacts.

Brand refreshes, search engine optimisation and bespoke digital marketing campaigns form the core of the work described by clients of this Sydney agency. A handful of customers describe a creative approach that exceeded expectations, with attention to detail and a consistently high standard of client service singled out. Reliability and a results-focused mindset come up often, one client noting first-page search rankings within roughly ten weeks for a keyword of moderate difficulty. The tailored approach to digital marketing and search visibility is repeatedly praised, with consultations described as thorough and informative.

Communication stands out, particularly the guidance of Benjamin Richards during early discussions, while Eric Stephens and his colleagues are named for their friendly, genuine manner, and Tas is mentioned as knowledgeable about client-side needs. Reviewers also highlight transparency and the ease of working with the team across multiple businesses, with a long-standing studio relationship noted. A recurring theme is the practical, collaborative partnership that delivers where previous agencies did not, extending from initial consultation through to account management and campaign delivery for branding, online advertising and search work.